Conversion Rate Optimization Manager
Welcome to our Marketing Roles in Gambling Businesses section. As premier specialists in gambling recruitment, we are dedicated to aligning marketing maestros with inspiring job opportunities in the ever-evolving world of gambling.
The role
We are seeking a driven Conversion Rate Optimization (CRO) Manager to join our team. This role is pivotal in enhancing our user experience and optimizing conversion rates across the board.
What you'll be doing
- Lead the development and execution of CRO strategies to increase conversion rates throughout the user journey.
- Utilize data-driven insights to identify and prioritize optimization opportunities across our website.
- Conduct thorough analysis of user behaviour through A/B testing, heatmaps, and other analytical tools to drive informed decisions.
- Collaborate with marketing, product, and design teams to implement CRO initiatives aligned with business objectives.
- Monitor and report on key metrics, providing actionable insights and recommendations for continuous improvement.
- Stay updated with industry trends and best practices in CRO and digital marketing to implement cutting-edge strategies.
What we are looking for
- Proven experience in Conversion Rate Optimization, eCommerce optimization, or a related field.
- Expertise in using CRO tools and methodologies, such as A/B testing, heatmaps, and analytics platforms (e.g., Google Analytics, Optimizely, Hotjar, LogRocket).
- Strong analytical skills with the ability to interpret data and trends, and translate them into actionable strategies.
- Excellent project management skills with the ability to manage multiple projects and stakeholders effectively.
- Outstanding communication and interpersonal skills to collaborate across teams and present findings and recommendations.
Bachelors degree in Marketing, Business, Statistics, or a related field; additional certifications in CRO or digital marketing are a plus.
Apply for role
Submit an application to us with your CV and we will be in touch as soon as possible. Please provide us with an introductory message about you.
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FAQs
Clear and concise answers to your most pressing questions
Often you will get interviews in your first week on receipt of your CV. Securing the job will be down to your suitability and interview performance.
Our team are based primarily in Malta and the UK, with extensive networks across gaming and fintech, with some of the industries biggest brands as clients.
Still have questions?
Contact us directly, and we’ll make sure you have all the information you need to get started or take the next step.